Building a Framework: The Ultimate Blogging Handbook

Our comprehensive video course!


I have talked to so many people who have said to me, “I want to start a blog, but there is just so much to learn! I don’t even know where to start!” And quite honestly, I don’t blame them for feeling that way! That is exactly how I felt when I first got started. 

I so wished I had some sort of guide book or mentor to teach me the best practices for each area of blogging so I didn’t have to do it all by trial and error (which was taking forever)! As hard as I looked, though, I couldn’t seem to find a resource that had everything all in one place, so after I had been blogging for awhile, I decided to create one myself, and Building a Framework: The Ultimate Blogging Handbook was born.

You don’t have start your blog alone.

My goal with Building a Framework was not to throw out a bunch of blogging theories but to single out the best, most effective strategies that will help new bloggers take tangible action steps toward starting and building a better blog, creating a stronger framework for their online business.

Not only is Framework packed full of tried-and-true methods that you can start using today, but all of the information is laid out in a logical way that will take new bloggers and bloggers-to-be through the process of growing successful blogs one step at a time.

"It’s one thing to write a book about how to blog, it’s quite another to actually SHOW you through all the steps in an easy and clear way. That’s exactly what you get with Building a Framework. It’s single handedly the best investment I made in my blog. Not only does Abby explain great tips and ideas to incorporate in your blog, she SHOWS you how! The videos are incredibly valuable as well as her Facebook group. I can honestly say I would have never succeeded in blogging without her!"

Crazy Organized

Figuring Out the Tech Side

The technical side of blogging can be intimidating, so Framework includes 20 tech tutorials to walk you through it step-by-step, from choosing a domain name and hosting to installing plugins, putting an email list in place, editing photos, and more. These trainings will give you a solid technical footing so you don’t have to waste valuable time fixing issues that could have been avoided.

Implementing Email Marketing

A well thought-out email strategy is the "missing link" in many bloggers' marketing plans. Learn the best way to convert readers to email subscribers and then effectively introduce yourself, your blog, and your products to them using email automation and newsletter series.

Creating Incredible Content

Learn how to create quality content that will engage your readers and keep them coming back to your blog again and again. We cover best practices for SEO and photography and teach what you can do to give your posts “viral potential.”

Building Relationships

There's no question about it: blogging is best done in community. Whether it's banding together with other bloggers or collaborating with brands, two (or ten) heads are better than one when it comes to blogging, and Framework will show you how to build those key connections.

Conquering Social Media

Social media could be a full-time job in itself! Learn where to focus your time in order to maximize your traffic and increase social engagement. Framework will help you become familiar with the ins and outs of the major social networks and learn how to work smarter, not harder to grow your channels.

Monetizing Your Site

One of the things that draws a lot of people to blogging is the ability to get paid to do what you love! We’ll show you how to start earning money using proven, effective strategies for generating ad revenue, working with brands, utilizing affiliate marketing, and preparing your site to sell digital products.

"I'm so incredibly grateful for Building a Framework. It's very well written and easy to follow. Just take it a chapter at a time and set yourself up for success! Thanks to it I managed to grow my list to over 1300 e-mail subscribers before my blog even launched (in just three months!) and hit 20k pageviews in my very first month of blogging. Two months later I was already at 50k. It's amazing how much knowledge Abby shares in such an affordable way. I'm so thankful to her and the community she created!"


We cover the best practices for all of the major areas of blogging so you can be confident that you're taking the right steps from day one. You can do this!

All of this incredible information is housed on the beautiful, easy-to-navigate Kajabi platform, where you'll be able to log in, see all of the modules and lessons in a neatly organized way, and follow along with the course step by step.


"Building a Framework was the exact tool I needed to guide me in the setup of my blog and website. When I first got online I felt completely overwhelmed by all of the information out there. I was spending hours searching the internet trying to decipher if the information I was reading was relevant or not. It was a huge waste of time! I felt so blessed when I found Building a Framework because as a blogging newbie it was exactly what I needed! Abby's book and videos helped to give me the concise steps to setup my website and blog and saved me hours of time by providing all of the information I needed in one place. I would highly recommend Building a Framework to anyone looking to start a blog or grow an online business! It will be one of the best investments you make!"


If you'd like to get a feel for what Building a Framework is like, we would love to give you a sample lesson for free! Simply enter your name and email, and we'll send it straight to your inbox!

Hi, I’m Abby! I started Just a Girl and Her Blog on a whim in early 2013 and was quickly bitten by the blogging bug while sharing organization and home decor ideas on my site. I eventually recruited my husband Donnie to help, and together we have been able to turn my once-hobby blog into a thriving business that we both work on full time. (Pinch me!)

When we're not blogging, you can find us running on the local trails, testing out every playground known to Pittsburgh with our two sons Connor and Caleb, and cheering on the black and gold.

How long do I have access to the course?

Does “forever” sound good? Your purchase guarantees access for the life of the course, including any future upgrades and updates.

How do I access the course?

When you register, you will receive an enrollment email with your unique login information for the video-based course.

What’s your refund policy?

You may request a refund within 30 days of your purchase. When requesting a refund, you must provide proof that you’ve completed the modules and made steps to implement our plan.

I’ve seen other blogging courses 10x the price of yours. Is this just a general “overview” type course?

Nope. This is the real deal course for new bloggers (or bloggers-to-be!), taking you from the initial setup stages to a beautiful, thriving site. We think starting a blog is something so many people can reap incredible benefits from, so we wanted to set a “no brainer” price for our course and help as many people as possible.

What format is the course?

The course is hosted on Kajabi and is a series of videos, primarily in slideshow format. The tech trainings are screencasts of the actual strategies being implemented. You will also receive a digital course workbook that you can print and use to your liking, as well as the eBook version of Framework for easy reference.

Can I just find this info for free online?

You could certainly try to pull together bits and pieces blogging best practices from various sources around the web, but I would be willing to bet that they would not be nearly as comprehensive and detailed as the in-depth training you’ll receive in this course. We make it easy with everything you need to know all in one place!

I have a previous version of Building a Framework. How do I upgrade to a higher package/newer version?

We would love to help with that! Shoot us an email at hello (at) justagirlandherblog (dot) com to let us know which package you currently have and what upgrade you would like to make, and we can direct you to the right place to do just that!

I have a different question.

Don’t see your question on the list? Feel free to email us at hello (at) justagirlandherblog (dot) com, and we would be happy to send you the information you need!

"What I love about the course (& Abby!) is how strategic she is. Before I read Building a Framework I had only a handful of readers. I immediately doubled my readership within the first month and she has given me skills through her detailed tutorials to continue to grow. Now, I am writing to actual readers and I am excited about my growing community! Thank you, Abby, for this awesome resource!"

Families that Stick

You'll have...

  • A well thought out and executed blog concept
  • A beautiful, welcoming site that readers will love
  • Creative, inspiring content centered around both what you’re passionate about and what is helpful to your readers
  • A thriving email list
  • Growing social media channels that engage your followers and drive traffic to your site
  • An effective plan for monetizing your site
  • Relationships and collaboration opportunities with other bloggers
  • The confidence and satisfaction that comes along with creating a blog and brand that you are proud of!




Building a Framework PDF eBook

30+ Page Blogging Workbook to help you organize your ideas all in one place

BUY NOW! $27




9 power packed video modules to walk you through the whole blogging process step by step.

Multiple video tech trainings to take away the intimidation of getting your blog set up.

Private Framework Facebook group

"How to Make Printables" bonus tutorial

"Abby and Donnie Live" video vault

Building a Framework PDF eBook

30+ Page Blogging Workbook to help your organize your ideas all in one place


We can't wait to watch your blog grow!


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